B.S. Business Administration
Savvy business leaders know that identifying emerging market trends is a must in today’s data-driven marketplace. With a concentration or certificate in data analytics from Centenary University, you’ll harness the power of big data to mine and analyze raw data, developing meaningful insights into the market trends and customer behaviors that optimize business performance.
Today, there’s a shortage of professionals who can synthesize massive amounts of data in social media posts, texts, internet searches, emails, and online shopping sites. In fact, demand for data scientists and data engineers is expected to grow 39% by 2020, according to Forbes. Smart companies understand that data-based decisions drive profitability and productivity. The Harvard Business Review found that these firms were 5 percent more productive and 6 percent more profitable than competitors.
Advance Your Career
Earn a certificate in data analytics at Centenary University by completing just five courses. Later, you may decide to roll your certificate into a degree, built on the foundation of the courses you’ve already taken. Along the way you’ll also be developing skills like creative problem-solving, ethical decision-making, and strong communications. These skills are highly sought after by employers in the New York metropolitan area, according to a recent survey commissioned by the Independent College Fund of New Jersey.
“Centenary University’s Social Media Marketing Certificate opened up different career opportunities for me and I love my new job in digital marketing.”
– Julianna Lopez | Student